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Five Good Soap body wash bottles in different scents held in an armful against a blue striped towel robe, with a natural loofah in hand.

Good Soap
Moisturizing Body Wash

The Cure
for Boring
Showers

Made with joy for every body, every day

Hands holding a wooden bowl of golden shea butter in front of colorful African wax-print fabric.

The Power of
Pure Golden Shea

Moisturize Soothe Protect

Our shea butter is always unrefined, to preserve the natural compounds that nourish skin and hair.

Naturally good from head to toe

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Women in bright wax-print dresses pound shea nuts with tall wooden pestles in a cooperative courtyard under a wide blue sky.

We Back Women

It all starts with pure golden shea, slow-processed by hand at our women-led cooperatives in West Africa.

Women are essential to shea
Generations of knowledge turn wild-harvested shea nuts into something extraordinary.
We support their work
By making shea butter where it grows, we keep more of its economic value at the source.
We invest in their future
We give back to support the health, safety, and environment of the communities they call home.

Certified Fair Trade

Illustrated map showing Togo between Ghana and Burkina Faso, marked with an orange pin.

In 2008, Alaffia created the first certified Fair Trade cooperative in Togo, committed to the principles of fair pay and safe working conditions.